COVER LETTER FOR:

VP Marketing

Dear {Hiring Manager}”

Thank you for the opportunity to respond to your opening for Vice President, Marketing. As a leader of marketing and creative departments, I have created industry leading product initiatives, directed brand management and created high return, extremely effective retail campaigns for services and products in highly competitive business segments.
Along with the creative and conceptual capabilities related to business-to-business and business-to-consumer marketing, I have strong roots in package goods marketing.
Having started my career with Saatchi & Saatchi, a world leading advertising agency, I have had broad exposure to best practices from many business categories and disciplines; strategic and brand development, merchandising, brand analysis, PR, product launches, market expansion, promotion and advertising – at all levels; from local market trading areas to national engagements.
Thank you for the consideration.
michael@smross.com
Manhattan Beach, CA

This example was posted: 3/1/2010 12:09:56 PM EST


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