COVER LETTER FOR:

Hispanic Creative Director

Dear Sir

My career, which I have been building for the past 13 years in local and international agencies in México, allows me to apply my knowledge and experience in other places such as the Hispanic market in the United States.
My experience has been focused on Above the line, Marketing services and BTL, developing my skills under one fundamental philosophy and value: creating real life brand experiences through the use of creative and strategic concepts that are transmitted to the consumer through various media channels and contact points.
EXPERTISE ABOVE THE LINE: conceptualizing, ad campaigns, copywriting (tv, radio), art direction. EXPERTISE BELOW THE LINE: conceptualizing, copywriting, guerilla marketing, collateral production, alternative media. PROJECT MANAGEMENT: conceptualizing, event planning, media production, work under pressure.
Sincerely
dante_ikv@yahoo.com
Mexico, DF

This example was posted: 4/15/2010 2:23:55 PM EST


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